PracticeSales
AI Voice Sales Training Platform
AI веб-додаток для тренування продажів голосом — 8 AI-покупців, live scoring і 15 рівнів від objection handling до closing.
practicesales.aiProject overview
The problem we solved
Most sales training stops at slides and role-play when a manager is free. PracticeSales turns practice into a product: pick what you sell, choose an AI buyer persona, and run a live voice session that scores delivery and buyer interest in real time — from Level 1 rational selling through closing skills.
The challenge
What teams were stuck with
Reps needed safe, repeatable practice against different buyer types — skeptical, analytical, emotional, budget-focused — with feedback on how they sounded, not only what they said.
- No scalable way to practice live sales conversations without a coach on every call
- Different buyers need different approaches — one generic chatbot was not enough
- Tonality, confidence, and pacing matter as much as the script
- Learners needed progressive levels from objections to closing, not a single demo chat
- Voice sessions require low-latency processing to feel like a real call
Our solution
What we built
PracticeSales is a voice training platform on AWS: WebSocket sessions with LLM-backed AI buyers, live scoring, a buyer interest meter, product scenarios, and 15 skill levels.
- 8 AI personas — Skeptical Steve, Analytical Alex, Emotional Emma, Busy Brian, and more
- Product/scenario picker: SaaS, fitness, courses, real estate, consulting, e-commerce
- Live voice mode with talk-turn controls, hints, and session analytics
- Buyer interest meter plus tonality, confidence, and pacing feedback
- 15 progressive levels from rational selling through objection handling to closing
- Python/FastAPI backend with WebSockets and LLM APIs on AWS
Technology
Built with enterprise-grade technology
Goals and objectives
What the platform needed to deliver
01
Practice against real buyer types
Eight personas with distinct behaviors so reps learn to adapt, not memorize one pitch.
02
Train with voice, not just text
Realtime voice sessions that feel like a call — wait for the buyer, then respond.
03
Score delivery live
Track tonality, confidence, pacing, and buyer interest during the conversation.
04
Structure skill growth
Fifteen levels that move from fundamentals to objections and closing.
05
Keep latency low
Deploy on AWS so voice turns stay responsive as usage grows.
Solution in action
See the platform in action
From persona pick to live call — how PracticeSales trains sales voice skills.
01
Landing — sell better
PracticeSales positions AI voice training as a lifetime product: real conversations with AI buyers, instant feedback on technique and tonality, and 15 levels from objections to closing.
02
Choose what you’re selling
Learners pick a product scenario — SaaS, fitness, courses, real estate, consulting, or e-commerce — before the session starts.
03
Pick an AI buyer persona
Eight distinct buyers: skeptical, emotional, analytical, busy, friendly, decisive, cautious, and budget-focused — each with clear behavioral cues.
04
Live voice training session
Realtime conversation with voice mode, hints, buyer interest meter, and immediate feedback when a critical mistake ends the call.
Platform architecture
How it all works together
1
Python / FastAPI API
Session orchestration, persona logic, scoring endpoints, and training level progression.
2
WebSockets for live voice
Bidirectional channels keep AI speech, user audio turns, and meter updates in sync.
3
LLM-backed buyer agents
Each persona stays in character — proof-seeking, detail-heavy, emotional, or price-focused.
4
Live scoring layer
Tonality, confidence, pacing, and buyer interest update during the call for immediate feedback.
5
AWS deployment
Scalable, low-latency hosting for concurrent voice training sessions.
Results
Value and impact delivered
What changed once the platform was live.
Coach-free deliberate practice
Reps rehearse full sales conversations anytime against consistent AI buyers.
Feedback that includes delivery
Live scores on how they sound — not only whether the script was followed.
Progression that sticks
Fifteen levels create a clear path from first pitch skills to closing.
Built for realtime voice
AWS + WebSockets keep sessions responsive enough to feel like a real call.